WHO and Goodville collaborate to develop new in-game character to help achieve and maintain physical and emotional well-being

18 July 2022

The World Health Organization (WHO) have teamed up with Stork Limited, developers of the popular free-to-play Goodville farm game adventure app, to create a new artificial intelligence in-game character to help players achieve and main physical and emotional well-being.

Goodville, available for download at the App Store and Google Play, is a classic farm simulation game blended with an “emotional well-being care app” where players can explore, renovate and customize their farms. It combines gaming industry expertise with a scientific approach to addressing mental health issues.

WHO features a new in-game character on Goodville named Florence, along with exciting expeditions and in-game events to help players better understand themselves by providing advice for achieving and maintaining physical and emotional well-being.

“Games can impact people’s lives, and maintaining emotional well-being is one of the most important aspects, especially now, when the pandemic, conflict, and overall uncertainty have become part of our reality,” said Alexey Meleshkevich, Co-founder of Stork Limited. “Goodville is a non-obtrusive way for players to achieve and normalize their emotional well-being with in-game mechanics and daily psychological tests.”

Florence can improve emotional well-being and mental health

Working with WHO, Goodville programmed Florence with the latest information to provide tips and advice aligned with WHO’s #HealthyAtHome education efforts.

Mental Health: Improving an individual’s mental health and helping others who may need some extra support and care.

Physical Activity: The importance of physical activity for improving bone and muscle strength, increasing balance, flexibility, and fitness.

Healthy Diet: Eating a healthy diet supports immune systems and reduces the likelihood of developing other health problems, including obesity, heart disease, diabetes, and some types of cancer.

Stopping Smoking: For adult players, Florence provides information about tobacco cessation methods and tips to stop smoking to help people on their journey to lead a tobacco-free life.

“Public health events over the past couple of years have challenged our physical and mental health,” said Andy Pattison, Team Lead, Digital Channels, WHO. “Now, it is more important than ever to prioritize lifestyle changes that promote health and well-being, such as physical activity and healthy diets. We work with the technology industry and gaming companies, such as Stork Limited, to bring credible health content to people in the palms of their hands so that they can make better health decisions for themselves and their loved ones.”

Players answer a series of interactive questions, and then Florence tailors a response to address their needs. Then, with the player’s input, Florence draws from the best available science to create a personal plan’ while offering players support and guidance throughout the process.

Informational source: WHO newsletter

Related posts

20 January 2021

The priority for workplaces in the new normal? Wellbeing

Liz Hilton Segel, North America Managing Partner, McKinsey & Company Businesses should treat wellbeing as a tangible skill, a critical...

23 June 2021

Natalia Treushnikova's Interview for “Kommersant”

Natalya Treushnikova, President of the Union for Mental Health, told the “Kommersant” special correspondent Olga Allenova what has changed in...

29 February 2016

Emilia Afrange, President of Brazilian Association of Psychotherapy (ABRAP), President of Latin-American Federation of Psychotherapy (FLAPSI), with Welcome address to the Congress Participants

Emilia Afrange, President of Brazilian Association of Psychotherapy (ABRAP), President of Latin-American Federation of Psychotherapy (FLAPSI), addressed welcome words to...

31 August 2016

Welcome message from Mr. Hans-Horst Konkolewsky, Secretary General of International Social Security Association (ISSA), to the Congress participants

Mr. Hans-Horst Konkolewsky, Secretary General of the International Social Security Association (ISSA), a member of the International Organizing Committee, with welcome address to...

17 November 2015

The opening meeting of the Expert board in the preparation of the World Congress on Mental Health: Meeting the Needs of the 21st Century

The Union for Mental Health held the opening meeting  of the Expert board as part of preparation for the World...

8 September 2016

Are you ready for EPA 2017?

  The 25th European Congress of Psychiatry (EPA 2017) will facilitate learning, discussion, and exchange among European and international psychiatrists together...

10 October 2019

Всемирный день охраны психического здоровья: Резолюция участников V Фестиваля реабилитационных программ "Другие?"

Введение Современные парадигмы и концепции обусловили появление новых подходов к психосоциальному лечению и психосоциальной реабилитации, направленных на восстановление когнитивных, мотивационных,...

9 July 2021

Gender-based Violence & Women’s Mental Health during COVID-19

Gender-based Violence & Women’s Mental Health during COVID-19 WFMH will hold the webinar "Gender-based Violence & Women’s Mental Health during...

17 August 2021

President of the Union for Mental Health joined the Public Council under the Ministry of Health of Russia

In accordance with the Order of the Ministry of Health of Russia dated by July 30, 2021 No. 821 "On...

24 January 2017

8th World Congress for Psychotherapy

“Conflicts arise in the human mind and it is in the human mind that they can be resolved.” Acceptance speech...